Why aren't product designers considering activity trackers for older adults?

Commercially available activity-monitoring apps, Web sites, and wearable devices allow for easy self-management of health and wellness. This technology may be particularly helpful for older adults, who can improve their cognitive function through proper diet and exercise. Despite tracking monitors' growing popularity and potential benefits, product designers rarely consider those over 65 to be a viable user group, and new human factors/ergonomics research indicates that the technology presents s...